Editorially Yours


Michele Pesula Kuegler is the founder of PeKu Publications and chief foodie at Think Tasty. She runs this one-woman show focusing on creating new recipes to delight her family, friends, and herself.

An End Too Soon

by Michele Pesula Kuegler on February 24th, 2014

timeOne benefit to running an Internet-based company is that I can work with people who are located all over the planet.  In fact, our team is divided among four countries on two continents.  This allows me to collaborate with a wide variety of talented people; I am not restricted by location.  However, this very benefit also makes for a unique work environment.

In the early PeKu days, I did all of the editing.  Therefore, I had regular email conversations with every writer.  For the past three years I have had associate editors who handle this work. They now have regular contact with the writers, and because of that, I don’t have as many conversations with that part of the team.  I guess that is normal for any company, as the CEO probably doesn’t make it onto the work floor frequently.  However, with the team being virtual, I can’t even walk the floor to see them, so there is this odd disconnect.  I have writers that I know by name and assignments, but not much more.

Two weeks ago, I received extremely sad news.  One of our Parched No More columnists had passed away.  Brendan was an experienced bartender who also was a talented writer.  He answered our readers’ bartending questions, wrote wine reviews, and shared cocktail recipes.  Brendan not only knew how to run a great bar, he knew how to teach others to do so, be it at home or elsewhere.

As it is with the majority of my writers, I had never met Brendan.  I had emailed with him occasionally, but I knew him more so through his three weekly columns.  Regardless to my limited time with Brendan, I felt his loss quite strongly.  He was a part of the PeKu team, a reliable, thoughtful writer.

Unfortunately, there is no pause; time moves forward.  We have found a new columnist, who I am sure will write informative, engaging articles.  However, I won’t forget Brendan, our writer who so aptly filled these roles for a period of time.



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