Archive for April, 2012

On the Road

Monday, April 30th, 2012

Last week was school vacation week in New Hampshire.  No longer a member of the educational world, it was not a week of vacation for me.  However, with teenage children, I was able to bring them with me for a few days of work/personal travel.  Not needing constant entertainment, my husband and I took them on a tour of the mid-Atlantic region, visiting a few hubs and attending a few business appointments.  Although it wasn’t a tropical locale, the kids did seem to enjoy seeing historical items of note, museums, and tourist areas.

Having completed this trip, I have a few tips to share:

  1. Invest in technology.  On the 7-hour drive, one of the two adults was able to work while the other drove, thanks to mi-fi, a laptop, and a power inverter.  Although we made the drive on a workday, both of us were able to keep our workload under control.
  2. Allow extra technology time.  What do bored kids like to do on a long car drive?  Bicker.  However, if they get extra time using their iTouch, iPad, laptop, or DVD player, they are less likely to be bored.  Some great apps (which were two dollars or less) kept the kids entertained for hours.  (Of course, a little human interaction is good, too.  A game of the alphabet game can be more entertaining than you’d imagine.)
  3. Plan a balance of work and fun.  My husband and I are early risers, so we were able to complete at least three hours of work before the kids were awake.  We then could head out for a few hours of exploration without worrying too much about work obligations.
  4. Invest in a smartphone.  Ok, this may be a ridiculous statement, as it seems hard to find a cell phone that isn’t a smartphone, but for someone who runs their own company, a smartphone is a must.  The key to this is that a smartphone isn’t just for Facebook and apps, it is the perfect way to keep abreast of work emails.  Even while walking the Inner Harbor of Baltimore, I could deal with work issues.  No, it’s not the best way to vacation, but it does make stepping out of the office a little easier.

Reflecting on last week’s trip, I think it was a success.  Our business meetings were fruitful; the teens got to visit new places; everyone came home happy and tired.  Seems like a winner to me!

Happy Earth Day!

Monday, April 23rd, 2012

In my past career as a teacher, Earth Day was a celebration that I always acknowledged in my classroom.  Depending on the grade I taught and the subjects we were studying at the time, I found a way to incorporate Earth Day.  One year, we ate lunch together and recorded the impact of one meal: the amount of trash created, the amount of recyclables, etc.  Another year, we researched endangered animals and shared the reports in class.

No longer in the world of education, I find that I don’t pay as much attention to the day.  Yes, I do have children at home, but as they are teens, they aren’t as interested in doing projects.  However, they do enjoy discussions, so I try to focus one dinner discussion around the environment.  On a practical level, we have an electricity jar at our house.  Anyone who leaves an unneeded appliance or fixture on needs to pay a quarter to the jar.  Since we have begun using this jar, I have noticed that we all are more aware of turning off lights when leaving rooms.  This jar applies to everyone in our house, adults included!

Although Earth Day was celebrated yesterday, it isn’t too late to take some action at your home.  Feel free to borrow our electricity jar idea.  If you are looking for other ideas, I love the suggestions that we share in our 30 Second Tip column at our eco-friendly publication, Be Green Info.  These ideas truly are simple and offer an easy way to care for the environment.

On a Scale from 1 to 10

Monday, April 16th, 2012

Thinking about the topic of ratings, it seems that almost everything in life has a rating:  restaurants, dry cleaners, baseball teams, hospitals.  From the brand of food that you buy for your dog to the jewelers at which you buy an engagement ring, you’ve heard whether it is good or not.

Many of the publications at Wasabi Media Group offer reviews that informs our readers as to how good a variety of items are:  restaurants, tv shows, movies, and more.  On some of our properties there are ratings guides that allow our readers to know how much something was liked with a quick glance.  For example, our wine reviews have a 1 to 5 cork rating.

Recently, one of our columnists, Tabitha Akery, suggested that we add a similar rating system to our gaming publication, Level Revel.  Until this point, the ratings were article-based.  In order for a reader to determine if our columnist thought the game had value, the entire article had to be read.  As the editor-in-chief of a publishing company, I want our articles to be read.  However, I also know that sometimes there isn’t time to read a full review, and a quick summary or rating icon would be appreciated.  Thus, we have implemented a star rating system for video games.

In the coming weeks, a rating systems will be added to our movie publication, Flick Rev.  This rating system was created by another columnist, James Maynard.  This system will be based on a letter grading system, similar to a report card.

I hope that these two new rating systems make our readers’ experiences at WMG more beneficial.  As I am open to ideas and suggestions from my team, I also am open to feedback from our readers.  Please feel free to share your thoughts.

Finally, I want to thank both Tabitha and James for sharing their ideas.  It definitely takes a team to grow a strong company.

Christopher Weaver

Thursday, April 12th, 2012

Christopher Weaver BS, MA, CFT is a fitness trainer and yoga instructor with over a decade’s worth of experience in the health and wellness industry. Christopher has a Bachelor of Science Degree in Human Services and a Master of Arts Degree in Counseling. Christopher is the author of Simply Wellness: Learning to Live a Wellness Based Lifestyle One Day at a Time, currently available on Amazon.com and on Kindle. Christopher is also a father, husband, social worker, competitive age-group triathlete, and studying for his Doctor of Chiropractic Degree at Sherman College.
Certifications include:
– Diploma in Fitness and Exercise from Ashworth College
– Fitness Trainer certification from the International Sports Sciences Association
– Yoga teacher training certification in Sadhana Yoga Chi
For more information on Christopher and his personal training and yoga services, please visit his website at www.issacertifiedtrainer.com/christopherweaver and his blog at www.punkrockwellness.blogspot.com

Recent Articles from Christopher Weaver

Loss

Monday, April 9th, 2012

Throughout my life I have been surrounded by pets.  My parents always had a cat and/or dog during my early years.  Once I reached elementary age, I had my own cat or dog.  I loved being surrounded by furry creatures that provide such comforting companionship.  Currently, the only pets I have are ten chickens, as there are too many allergies to fur in my house.  While they aren’t the cuddly sort of pet, they do hold a special place in my heart.  Yes, when there is a different sounding squawk, I do hurry to check on them.

For those who own pets, the loss of one is devastating.  A good friend of our family recently learned that his twelve year old dog has inoperable cancer.  Although I have never met his dog, I truly understand how painful it is to know that your companion is dying.  As an individual, I have dealt with the loss of many animals.  As a mother, I have comforted each of my children through a loss of a pet.  It never is easy.

To people who say, “It’s only a dog,” it simply isn’t true.  These animals become a part of their families.  The pain and grief are real.  On our pet publication, Feathers Fins and Fur, one of our writers discusses the loss of his pet fish this week.  In the article he has some excellent advice on how to deal with a fish’s death.  While his article is directed toward the loss of fish, many of the suggestions are appropriate for other pets as well.

If you are fortunate enough to have a furry family member, be sure to give them an extra scratch behind the ear tonight.  As my oldest child would remind me, the same holds true for your scaly, shelled, or slimy family members.

Wasabi Media Group Nominated for Small Business Award

Wednesday, April 4th, 2012

Manchester, NH– Wasabi Media Group (WMG), an Internet-based publishing company, is pleased to announce that they have been selected as a finalist for the Mayor’s Small Business Award for Growth as part of Manchester Small Business Week.

“I am delighted to have received this recognition for Wasabi Media Group. Being acknowledged for this award category is only possible through the unwavering efforts of the entire WMG team.”

Over the past three and a half years, Wasabi Media Group has experienced significant growth. Their workforce has grown from a team of five to a team of thirty-eight. What started as a small company that consisted of four writers and one editor now includes twenty writers, two editors, twelve specialists, one director of engineering, one creative director, one sales manager, and one CEO.

Other areas of growth include revenue and amount of content creation. WMG has seen their revenue increase by 2700% between their inception and the first quarter of 2012. Publishing volume has increased dramatically also. In the initial months, a mere sixteen articles were published each week. Currently, ninety articles are published weekly, all of which are original works.

The content at Wasabi Media Group is published among twenty-four niche publications, which cover everything from aerobics to zoology. The diversity of topics allows readers to find the articles that they want, whether it be the perfect cocktail recipe, a piece of parenting advice, or a craft idea for a holiday.

Wasabi Media Group is a subsidiary of Wasabi Ventures. Chris Yeh, General Partner at WV, noted, “I’ve invested in or advised over 50 startups in the past decade, and I’m incredibly impressed by WMG’s growth, both in terms of content and revenue. I wish all my investments were able to show 27X growth.”

According to Ms. Pesula Kuegler, she anticipates future growth in all areas of Wasabi Media Group. “WMG has a mission to provide the articles that are readers want. We will continue to expand our publication volume, which will lead to increases in team size, audience, and revenue.”

About Wasabi Media Group

Wasabi Media Group is an emergent Internet-based publishing company, which is home to 24 niche properties, featuring content in eight unique channels. For more information about Wasabi Media Group go to http://www.wasabimediagroup.com or contact Michele Pesula Kuegler at michele@wasabimediagroup.com.

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